In a twelve-part series, experts at VMA give readers some career planning advice
In the new world of native advertising, quality content is more important than ever. It needs to be relevant to specific audiences and fit in seamlessly alongside editorial, says Trinity Mirror Solutions' Samantha Cope
New research shows that the chief executives of the UK's top PR agencies are predominantly under the age of 50, and the dearth of older practitioners at all levels across the agency industry serves to underline PR's ongoing problem with retaining senior talent.
Inside in-house: TfL's press team prides itself on handling all comms in-house - no mean feat, when you consider that this encompasses the entire London transport network from Tube to bus, rail, cycling and environmental policy. Deputy director of news Matt Brown gives Anna Reynolds the lowdown.
The PRCA has welcomed the scope of the Government's new Enterprise Bill, but has also called for more clarity on how its provisions will be enforced.
Last year, traditional advertising took a back seat to real-time conversations taking place in the digital universe among 'ordinary' members of the public, says Sabrina Lynch of Zeno Group.
Let's not beat about the bush - the Music Moguls: Masters of Pop show on BBC Four has been a revelation these past three weeks as it has trawled lovingly through the undergrowth of pop culture.
Demographics are the past and it is time to get rid of them, writes Rich Wilson of Relative Insight
Project will shine a spotlight on the greatest agencies and in-house comms places to work in APAC
MD and founder of Curzon PR, Farzana Baduel, has won the Businesswoman of the Year award at the British Muslim Awards 2016.
The chairman of Cathcart Consulting gives her verdict on your professional conundrums.
Financial Communications Manager / Researcher - Make an impact in this forward thinking business The Works Search Ltd London
Communications Executive Workfish London (Central), London (Greater)
Client Director - global agency, single massive client - £high six figures - London Workfish London (Central), London (Greater)
Associate Director / Group AD / Deputy MD - B2B Division of this highly ranked communications agency Fibre Talent Ltd Manchester, Greater Manchester
PR Account Director, Consumer - Award winning integrated agency Fibre Talent Ltd Manchester, Greater Manchester