For many executives, it's the most stressful time of the year: budget season.
The fast-food chain is getting no shortage of traditional media coverage, as well.
Brands are getting better at creating content. Next, they need to collaborate.
At an Advertising Week panel in Washington, DC, comms pros discussed some of the pervasive issues surrounding diversity - or lack of it -- in the PR industry.
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Diversity isn't just having more women or people of color in the room. It means professionals from different socioeconomic backgrounds, sexual orientations, political and religious beliefs, and even physical abilities.1 comment
"Don't believe everything you read on the Internet," the social network says.1 comment
From Dunkin' Donuts to Walt Disney World, brands gave their Twitter accounts an extra shot of caffeine on Tuesday.
Adding a touch of humor to an educational show has been key to Sesame Street's longevity, Caroll Spinney, who plays Big Bird and Oscar the Grouch, said at Advertising Week.
"Even our critics will say we're much more transparent than similar organizations," the former president said about the Clinton Foundation's fundraising on Monday morning.