Three-quarters of marketing chiefs say in-house PR should not handle social media

By David Woods, prweek.com, 07 December 2010, 9:08am

Marketing directors do not rate the role of PR in managing social media, with less than one-third thinking the PR department should oversee social media in their business, according to new research.

To continue enjoying this article, please sign in. You can register for free for limited further access, or subscribe now for full access to all our content. View our subscription and registration options.

(Brand Republic, Campaign, Marketing, Media Week, PRWeek)

Freelance: Senior Account Manager/Account Director Prospect Resourcing Ltd
£200-280 per day, London
Public Affairs Manager, Pharmaceutical Peter Childs
to £50,000 + bens, West of London
PR Manager / Executive - In-house - Hot spot! PR Futures
£30-£40k+package, London
Transformation Communications Consultant Badenoch & Clark
£400 - £600 per day, City of London
Account Executive/Consultant - Financial Services/Asset Management JFL Search & Selection
£21-28K, Central London