PRWeek Power Book: Unilever boss Paul Polman named most powerful PR player

PRWeek Power Book: Unilever boss Paul Polman named most powerful PR player

Paul Polman, Unilever chief executive officer, has won the top spot in PRWeek's Power Book, featuring the most powerful people in the industry.

From the editor-in-chief: It's a case of power to (and from) the people

From the editor-in-chief: It's a case of power to (and from) the people

Many sectors describe themselves as 'a people business'. But this particular industry can stake a unique claim.

Latest opinion and features

Why 'Dear Sir/Madam' won't get you into PR

Why 'Dear Sir/Madam' won't get you into PR

On my desk I currently have well over 150 CVs applying for a new graduate role.

PlayStation celebrates 20th anniversary with #20YearsOfPlay campaign

PlayStation celebrates 20th anniversary with #20YearsOfPlay campaign

PlayStation has created an animated video compiling gamers' tweets to mark 20 years of the brand.

It's about people, not technology: Weber Shandwick's Polansky

It's about people, not technology: Weber Shandwick's Polansky

While digital disruption has introduced challenges into many business models, Weber Shandwick's global CEO Andy Polansky sees mainly opportunity ahead for PR firms. But the digital story, according to him, is not about technology.

Flack

Public Relations: the Masters Now

After a century when public relations needed journalism - because journalists meant access to the media - the internet and especially social media have now freed the PR trade from this subservience, says the blurb for 'Public Relations: the Masters Now', a recent event at the Royal College of Art.

Flack: PRWeek Power Book 2015 launch party

Flack: PRWeek Power Book 2015 launch party

Speaking at the launch of the PRWeek Power Book 2015 at the Ellwood Atfield gallery in central London last night, Gavin Ellwood outlined the fascinating findings of his meta analysis of all the Power Books since its launch in 2007.

Flack: PRCA celebrates 45 years and new office

Flack: PRCA celebrates 45 years and new office

The PRCA celebrated its 45th year this week with cake, drinks and karaoke at its new offices in Great Suffolk Street in Southwark.

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Digital Dilemmas: does content marketing work for business-to-business as well as business-to-consumer?
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