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Ketchum formalises global influencer offering including global training plan

Ketchum formalises global influencer offering including global training plan

Global agency Ketchum has announced changes to its global influencer offering, including new partnerships and a database management tool.

Superdrug replaces Cow with Well Hello for health PR brief

Superdrug replaces Cow with Well Hello for health PR brief

Well Hello, a new agency founded at the start of the this year by former directors of WE and Cow PR, has picked up retailer Superdrug's health PR work.

In brief: Roberts to Trailer Park, MHP works with Franchise Brands, Pub17 hires Fleet Street

Roberts to Trailer Park, MHP works with Franchise Brands, Pub17 hires Fleet Street and Hawthorn's new pair.

Clarion moves in with sister WPP agency Mediacom in new Edinburgh base

Clarion moves in with sister WPP agency Mediacom in new Edinburgh base

Clarion Communications has opened a second office, based in the offices of its fellow WPP agency Mediacom in Edinburgh.

CFA Institute replaces FleishmanHillard with Ogilvy as PR AOR

CFA Institute replaces FleishmanHillard with Ogilvy as PR AOR

The investment professionals' association ended its relationship of seven years with incumbent FleishmanHillard when it teamed up with Ogilvy PR. It began working with the WPP firm this month on the five-year, seven-figure account.

Which pharma firm has the healthiest presence on social media?

Which pharma firm has the healthiest presence on social media?

A study of the social media activity of the world's biggest pharmaceutical firms finds that Lilly is the most active, but two other companies achieve more than twice as much engagement with significantly fewer posts.

Flack at the Labour Conference: Milne out rumours circulate, 'comedy Corbyn', funny ex-spad, iNHouse Communications

Flack at the Labour Conference: Milne out rumours circulate, 'comedy Corbyn', funny ex-spad, iNHouse Communications

A special edition of Flack from the Labour Party Conference in Liverpool, which ends today, including Seumas Milne, 'comedy Corbyn' and a funny ex-spad, iNHouse making itself at home and Portland's passes.

Nick Varney's sincerity over 'Smiler' crash means Merlin can now move on

Nick Varney's sincerity over 'Smiler' crash means Merlin can now move on

Judge Michael Chambers QC was damning in his judgement of Merlin Entertainments yesterday (27 September), saying the Smiler crash last June was a "catastrophic failure...a needless and avoidable accident", resulting from safety protocols which fell "far short of required standards".

Watch: Ballantine's taps into Ryder Cup fever with interactive 'Call the Shots' campaign

Watch: Ballantine's taps into Ryder Cup fever with interactive 'Call the Shots' campaign

Scotch whisky brand Ballantine's has launched a gamified film series where viewers can control the golf shot selection of 2014 Ryder Cup-winning captain Paul McGinley.

Should public affairs firms bother to come to Labour Conference any more?

Should public affairs firms bother to come to Labour Conference any more?

Conferences are strange events at the best of times. It's fair to say that the Labour Party isn't enjoying the best of times and Conference 2016 is not a happy place.

One in four people 'actively ignoring' brands on social media

One in four people 'actively ignoring' brands on social media

More than a quarter of people are "actively ignoring" brands on social media, according to a global consumer survey by Kantar.

Trump vs Clinton: Debating reality in digital and analogue

Trump vs Clinton: Debating reality in digital and analogue

Digital coverage of the Trump vs Clinton debate took many innovative forms but, depending on which medium you chose, a starkly different reality was on offer.

Citypress hires Weber's Andy Poole and Kate Macnamara of Goodyear Dunlop

Citypress hires Weber's Andy Poole and Kate Macnamara of Goodyear Dunlop

Andy Poole is leaving his role as deputy managing partner of Weber Shandwick's Manchester office to join Manchester-based Citypress, with the latter also hiring Goodyear Dunlop's Kate Macnamara as co-head of its Birmingham branch.

No red light for W as it continues global expansion into Amsterdam

No red light for W as it continues global expansion into Amsterdam

W has opened a full-service office in Amsterdam, in partnership with the Netherlands-based boutique consultancy roycomm.

Less boozy? Less fun? Less useful? The changing role of party political conferences

Less boozy? Less fun? Less useful? The changing role of party political conferences

As public affairs matures as a profession and the UK's party political conferences become stage-managed rally-like events rather than policy-making forums, there is a feeling among some that conference season is not as fun as it used to be.

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Two billion reasons why marcom professionals must also be social-media experts
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Two billion reasons why marcom professionals must also be social-media experts

Social-media disruption of PR is real and it's happening now. Lines between PR and social-media teams are increasingly blurred, and integration is rapidly becoming non-negotiable.

Off-radar lobbying damages us all
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Off-radar lobbying damages us all

Mark Glover, chairman of the APPC, says that public cynicism around parliamentary lobbying would be greatly reduced if the participants were more committed to being openly registered

Brand A&R: The future of influencer marketing?
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Brand A&R: The future of influencer marketing?

If brands want to control the way they are viewed online, they need to get into the A&R business and recruit the most influential consumer-generated content stars, says Conrad Withey of Instrumental

Why Brexit is a watershed for business
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Why Brexit is a watershed for business

Rick Nye, managing director of Populus' reputation and strategy team, argues that the level of public anger at big businesses failing to put their house in order helped to drive Brexit and is likely to force governments to respond to voters losing patience with globalisation

August business news continues to focus on BHS collapse
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August business news continues to focus on BHS collapse

With Olympics fever gripping the nation in August, the collapse of BHS remained the most noticed business news story of the month

Why every business should combine its PR and SEO strategies
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Why every business should combine its PR and SEO strategies

A properly search optimised site is lead gen gold dust - so why haven't PR agencies cottoned on? And how do you combine PR and SEO properly?