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Axe/Lynx "first impressions count" by Bartle Bogle Hegarty

Axe/Lynx has released a series of 20-second TV ads to promote its updated hair-styling range. Bartle Bogle Hegarty created the campaign, which aims to highlight the power of a well-coiffed hairdo. Each spot shows men and women coming together in odd situations for instance, a runner falling for a...

Virgin Holidays "unleash your mojo" by M&C Saatchi

Virgin Holidays has released the second instalment of its "unleash your mojo" campaign. While the first TV ad focused on families, the latest one is aimed at couples who no longer have young children. In the 40-second spot, an older couple digging up weeds in their front garden are transported from...

ASA rejects calls to censor Ikea ad

Ikea's ad featuring a family at war with their garden gnomes has escaped an Advertising Standards Authority (ASA) investigation, despite the ad watchdog receiving almost 50 complaints.

Metro launches gaming site with £1.9m ad campaign

Metro, the free newspaper owned by Daily Mail & General Trust, is backing its new online gaming platform, Metro Play, with a £1.9m national ad campaign using the tagline "More rewarding ways to Metro Play".

Consumers urge brands to boycott Facebook over domestic violence

Car marque Nissan has pulled its ads from Facebook after they appeared next to a page making light of violence towards women.

Barclaycard "bespoke ballads" by Dare

Barclaycard is giving Twitter users the chance to have a song written about them as part of a campaign by Dare to promote its bespoke offers service. Between 20-24 May, a team of musicians has been on hand at a London studio to create personalised ballads for people who Tweeted @bespokeoffers. Musicians...

Vodafone "the lake" by Grey London

Vodafone has released a TV ad across multiple markets as part of the campaign to promote its Red customer plan. The ad, by Grey London, is the second in the series and features a woman lying on a pier in the middle of nowhere. She ignores her vibrating phone before the spot ends with the line: "You...

Steve Sharp's legacy: The man who helped defeat Philip Green

Arguably no marketer has done more to shape a modern-day British brand than Steve Sharp. After almost a decade heading up Marks & Spencer's marketing he is bowing out gracefully from the bellwether retailer.

Lynx celebrates Africa's 18th birthday with social graffiti

Brighton-based graffiti artists Pinky and Barney Chum101 used tweets using the hashtag #LynxAfrica18 to create a homage to Lynx Africa's coming of age.

My Media Week: Thomas Laranjo

This week, Thomas Laranjo, managing director at launch and growth media specialist Total Media, readies a big pitch, prepares to speak at Media 360 and enjoys the hospitality at Lords a little too much. Is this really the best week to give up smoking?

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