Caroline Hsu has client-side experience with Appier, Google, TomTom Asia, and BenQ.
The change at the top of Ford Motor Company's communications team coincides with a leadership shift in the CEO's office.
He will take over the role from Peter Henshaw, who is retiring after nearly four decades at the energy giant.
McDonald's had no choice but to withdraw its now infamous "dead dad ad" after it provoked fierce criticism from the public and bereavement charities, the brand's top UK marketer has said.
The paint, coatings, and chemicals manufacturer began the review in January to reduce its agency roster of about 100 firms.
The crème de la crème of the global PR industry gathered in London tonight to find out who would take home the coveted PRWeek Global Awards 2017.
A preview of the conference taking place on June 6 in Hong Kong.
The firm announced key changes in its senior China leadership roles.
Nearly 60 per cent of respondents to a new joint PRCA/PRWeek survey have suffered from mental ill health and a majority would not feel comfortable talking to their boss about it.
The Australian PR firm is relocating Marija Bijelic to run the new office.
The PR agency is overseeing a campaign to introduce the property from a Hong Kong-funded group.
Teneo Holdings has acquired 35-strong Asian PR agency Ryan Communication as it sets its sights on expansion in the region.
Twenty PR leaders have been named on the jury for PR section of the Cannes Lions 2017.
The network, launched last year with a partnership between Finsbury and Hering Schuppener, will have a footprint in 15 cities around the world.
Nissan has appointed Edelman to help modernise the Japanese car manufacturer's global comms function and support its growth strategy.
The agency is parting ways with the leaders of the firm it acquired two years ago.
HSBC has appointed former senior Mondelez International executive Leanne Cutts as group head of marketing, succeeding Chris Clark, who is leaving the bank after 15 years.
Pohlman joined the electronics giant more than five months after top North American corp comms and reputation executive Andrew Bowins departed.
Bilbrough will report to senior partner and president for Greater China Rachel Catanach.
"If we think we can do it better, cheaper, or faster internally, we will."
Lee will dedicate her time to her startup venture as GroupM's Patrick Xu assumes her duties in a dual role.
Growth in North America, Omnicom's largest region, was slower than others in Q1 at 1.1% to $2.1 billion. Revenue growth in the U.K. was 8.1% in the first quarter to $309.2 million, and Asia-Pacific was up 9.1% organically in the period to $375 million.
Brunswick is opening its fifth US office in Chicago, led by New York partner Jayne Rosefield with Edelman alumnus Christopher Hannegan.
A new National Sikh Campaign combines TV and digital media buys with an on-the-ground, grassroots effort to educate Americans about the religion.
The fiasco has worsened America's already compromised image for Japanese consumers.
The awards will take place on June 6 in Hong Kong, after the PR360Asia Conference.
Rod Cartwright, who has lead Ketchum's global corporate practice from its London office for nearly six years, is leaving the firm next month.
Chinese consumers are unlikely to forget the manhandling incident anytime soon.
Burson-Marsteller's UK public affairs team has been appointed by Govia, which owns the troubled Southern train service, as well as British Sugar, according to the APPC register.
After nearly 10 years and considerable success in Japan, Twitter has decided it's time to launch its first branding campaign for the market. Why?
The iconic founder of Golin passed away Saturday morning at his second home in Scottsdale, Arizona.
Latin America boss Ramiro Prudencio has been named CEO of the EMEA region at Burson-Marsteller as the reshuffle of executives at the top 10 global agency continues.
He is reporting to Zeno Group Asia-Pacific MD John Kerr.
The awards will take place on 6 June in Hong Kong.
Text100 CEO Aedhmar Hynes speaks about fallout suffered by some brands following the election of Donald Trump, and the agency's course to transform itself.
The Salvation Army has appointed Weber Shandwick Manchester to deliver a global fundraising campaign for its project to redevelop Strawberry Field in Liverpool, the site which inspired the Beatles' famous anthem.
New York-based Finn Partners is making its first move into Asia-Pacific with the deal. Its Singapore office will serve as the hub of the agency's operations in the region.
Google's expanded ad policy now includes a "dangerous and derogatory" setting that aims to keep more brand advertising away from offensive content.
Sherinian is departing the U.N. Foundation on June 1.
Dan Johnson, the comms director of the Premier League, is to leave the organisation at the end of the current football season in May.
Several of the judges are from major PR firms including Cohn & Wolfe, Weber Shandwick, and Edelman.
Reaction has been measured, and insiders welcome the much-needed attention to what is certain to be a long-term issue.
Comms group Hanover has continued its expansion with a new office in Dubai.
Chinese bike-sharing start-up ofo, which last year received an investment of nearly half a billion dollars, has appointed the independent agency Manifest to support its UK pilot and eventual launch.
Brad MacAfee said that while campaigns and integration are key to the PR business, reputation management is top-of-mind in the uncertain geopolitical climate.
The app is touted as a pocket crisis-management tool.
Ben Nichols, chief spokesman for the World Anti-Doping Agency (WADA) for the past four years, is quitting the organisation.
Huntsworth's losses narrowed in 2016 thanks to a strong performance from the holding company's health comms arm, and despite a "difficult" year for Grayling, whose like-for-like revenue fell 17.4 per cent.
The action brought by Faith Brewitt in January claimed the Publicis PR agency had denied her the basic tools to perform her job.
Google bosses have apologised and promised improvements after being hauled into the Cabinet Office following a Times investigation which found that Government campaigns had appeared alongside extremist videos on YouTube.
She joined the firm in 2014.
The firm has acquired WATATAWA and Red Bridge Communications.
Birge joined from Edelman shop Assembly, which works with Microsoft.
Weber will support the country's "strategic partnership" with the U.S., according to documents filed with the State Department.
Almost 100 campaigns are battling it out for PRWeek's top global prizes, which will be unveiled at a gala event in London on May 11.
The Fortune 500 company has a "very aggressive growth appetite" in the U.S., according to marketing and sales VP Kurt Jovais.
Four in 10 Chinese are more negative about the U.S. following Trump's first month as president.
UK revenue at WPP's PR firms was "down significantly" in Q4 2016, also falling in North America by more than two per cent in the same period - but revenue across the year grew at a faster pace than in the year before.
With its leader indicted on corruption charges, Samsung's brand reputation faces a "long and steep road." Or, perhaps the scandal will have no impact whatsoever.
Havas Group was unable to match its double-digit growth of last year after posting a 3.3 per cent lift in global revenue for 2016.
What do the UK's top comms professionals see as the industry's biggest challenges right now? What do they think was the best campaign of 2016? And what are their greatest regrets?
Public affairs and financial comms engagements across the EMEA region meant that FTI Consulting's Strategic Communications business outperformed the company as a whole in Q4 2016.
Norman Howell has taken the role of director of global communications at Formula 1, a new post created in the shake-up of the organisation after its acquisition by Liberty Media.
The holding company, the owner of Allison+Partners, Kwittken, and others, recently sold a $95 million stake to Goldman Sachs.
The luxury brand has appointed W as its first retained agency in Southeast Asia.
The latest study from Prospect and PublicAffairsAsia also shows more businesses are accepting flexible working.
David Brain, president and CEO of Edelman Asia Pacific, Middle East & Africa, is to leave the agency after 13 years.
Once the deal is complete, Goldman Sachs will own 15% of the company.
The goal of the deal is to boost new business opportunities and expand expertise in Asia.
Personal stories from Milton Keynes residents provide an alternative narrative to stereotypes such as concrete cows and roundabouts, according to the head of the PR agency charged with promoting the town's 50th anniversary.
A major public relations programme by the Agriculture and Horticulture Development Board (AHDB) is due to launch in April in a bid to boost exports of English beef and lamb to Europe.
The world's largest PR firm is still expanding but posted its lowest growth in seven years in 2016, with organic revenue up just 1.7% as clients became more cautious and cut spending - but it is more optimistic about Q1 and 2017 and remains committed to communications marketing.
Dubai's tourism body has appointed travel and tourism PR and marketing agency The Brighter Group to handle its UK and Ireland PR, an account previously held by Edelman.
Spanish-owned comms agency Llorente & Cuenca has reported a 12.5 per cent rise in revenue in 2016 to €33.8m (£28.7m, $36m), although growth was significantly higher when excluding the impact of currency fluctuations.
Cone will keep its brand, and CEO Bill Fleishman will stay in his role as Cone CEO.
The SVP, partner, and GM passed away on January 25.
MSLGroup owner Publicis has reported a net loss of €527m (£449m, $564m) in 2016 as revenue declined in the fourth quarter.
Cao has worked at WE Communications, Text100, and EMG over the past decade.
Edelman acquired Dubai-based independent Dabo & Co. in 2015.
Finsbury, Ogilvy and Burson-Marsteller will handle PR for WPP's global comms partnership with pharmacy giant Walgreens Boots Alliance (WBA).
Gross has worked at Finsbury since 1989. Holmes joined the agency in 2007.
Pharmacy giant Walgreens Boots Alliance has appointed WPP to handle marketing, communications and advertising for its global retail and wholesale businesses.
Ketchum is the incumbent on the business.
Global health, life and disability insurer Allianz Worldwide Care has appointed FleishmanHillard as its global PR agency, following a competitive tender process.
Faith Brewitt, former head of Greater China for MSLGroup, has filed a lawsuit saying she was denied the time and basic tools to do her job.
The PR agency will handle communications for the launch of two branches.
He has a "strong vision for the future" and "I place my every confidence in him," says Lévy.
Lévy will step aside to become chairman of the supervisory board as of June 2017.
Dutch paints, chemicals and coatings manufacturing giant AkzoNobel is reviewing its global roster of agencies in an attempt to reduce the number of agency relationships it maintains.
He will work alongside co-president Kyota Narimatsu.
Samsung is consolidating its UK PR support, with longstanding retained agencies The Red Consultancy and Kazoo both in the running for a consolidated, single brief, PRWeek has learned.
The consultancy's latest study shows marketers and clients want much more digital capability from their PR firms than ever before.
Brunswick maintained its position as the PR agency that offered comms support to the greatest number of M&A deals globally in 2016, although rivals have been gaining ground, new research suggests.
Robin Gordon-Farleigh, a senior comms strategist at Downing Street advising Theresa May and her predecessor David Cameron, has been hired by Edelman to work in its Dubai office.
Guinness World Records has hired Havas PR and BPG Cohn & Wolfe to handle comms in Germany and the UAE respectively.
Samsung has today confirmed the overheating of its Galaxy Note 7 smartphones was caused by faults with their batteries.
Rose Beaumont leads international and European communications for the global financial services company, which won Global Campaign of the Year in 2016 - final call for 2017 entries is Tuesday, January 24.
Japan's advertising giant has named a successor to Tadashi Ishii after a year plagued by scandal.
The French Government's economic development agency has handed the The Hoffman Agency an initial one-year brief to promote the country's technology industry, making it one of the agency's largest clients globally.
She is taking on the role as Justin Then departs.
Lee Nugent is taking over as Asia-Pacific director as Anne Costello becomes regional chair.
The deadline for the PRWeek Global Awards has been extended to 24 January.
Tim Heile is joining the Nissan subsidiary's China joint venture, Dongfeng Infiniti, from BMW Japan.
The BBC must listen more in order to gain the trust of its audience, its director of comms has told PRWeek.
From Cuba to Colombia via Qatar, PRWeek UK goes around the world in seven articles to highlight those countries set for a comms boom in 2017.
US-headquartered WE Communications is in negotiations to acquire independent London agency Threepipe, PRWeek has learned.
Edelman has appointed Nigerian PR firm Chain Reactions Nigeria as its exclusive affiliate in the country, following a year-long strategic partnership.
Desai is joining the agency as Carol Potter moves into a new role.
Diageo corporate relations director Charlotte Lambkin is to leave the company, the drinks giant has confirmed.
Interactive 3D demo, developed with Allison+Partners, is a first for the tech brand and an uncommon sight in the b-to-b marketing world.
Maggie Lu is taking up the role.
Bell was previously the WPP agency's global public affairs practice chair.
Major League Baseball (MLB) wants to become the latest American sport to make inroads overseas, having met with various UK PR and digital firms in recent weeks, PRWeek has learned.
March of the professional services firms continues as Deloitte snaps up comms agency Regester Larkin
UK crisis comms and reputation specialist Regester Larkin has been acquired by professional services firm Deloitte LLP for an undisclosed sum, the agency announced today.
Daylight founder David Ko to lead Ruder Finn's regional digital arm after acquisition.
WPP agency Burson-Marsteller has acquired a minority stake in its Kenyan affiliate, Engage Burson-Marsteller.
The Fast Retailing brand will work with Marin Minamiya, a student mountaineer, on product design and CSR.
The move is the latest in MSLGroup's rapid expansion into Southeast Asia.
ICCO, the umbrella association for national PR trade bodies, has appointed five regional presidents to represent the organisation's recently formed regional boards.
Carol Potter, executive vice chairman of Edelman's Asia Pacific, Middle East and Africa region, has been named as Michael Stewart's successor as president and CEO of the agency's Europe and CIS arm.
Manifest Group has opened a new office in the Swedish capital Stockholm amid plans to set up further operations in South Africa and Australia by 2020.
Video trickery makes David Beckham's tattoos appear to move in a new campaign film released by global children's charity UNICEF.
Chetan Mahajan is joining the agency from MSLGroup.
Harvest Fund Management, one of China's largest fund managers that oversees investments worth $100bn, has hired Peregrine Communications to a new global account.
A majority of marketers in the UK, US and Australia consider social media their top priority when launching new products, research has found.
The Honey Partnership has been handed a b2b and consumer PR brief - and a remit of hiring a range of further agencies - by hybrid work-life accommodation provider The Student Hotel.
The Kenya Tourism Board (KTB) has contacted a number of UK agencies as it seeks support for the next seven months, ahead of a broader rethink of its global PR support.
The Japanese airline picked the firm after a competitive process to work on its campaign, which includes a year-long influencer program.
Instagram's live video and ephemeral features give brands one more reason to skip Snapchat.
Drinks group Pernod Ricard has hired London's Lexis to handle global corporate and trade PR for its Chivas Brothers Scotch whisky and premium gin business.
The former Obama aide will fill the top comms role at the hospitality giant amid its plans to split its business.
Hugh Baillie, the UK CEO of FullSix and previously a senior figure at ad firms BBH and Ogilvy & Mather, has been hired by Weber Shandwick to head up the firm's 'engagement disciplines' across EMEA.
The agency will manage communications and the launch campaign for the brand's second anniversary.
WPP-owned PR agency sees opportunity to help Japanese brands operate in an increasingly complex world.
Creston board agrees to sell to minority shareholder DBAY Advisors amid 'uncertain market conditions'
Creston's board has agreed to sell outright to investment firm DBAY Advisors, a current minority shareholder, for £75.8m, in a move that will end the marcoms group's period as a listed company.
Its current Japan-based clients include Toyota, Softbank, and the government.
People have burned or binned their New Balance trainers in protest after the brand was reported to prefer US president-elect Donald Trump to the Obama regime.
Expedia-owned hotel booking website Hotels.com is reviewing its EMEA PR support, and seeking a global creative comms agency, PRWeek has learned.
John Lewis has launched its hotly anticipated 2016 Christmas campaign; an upbeat antidote to a year of political turmoil and social upheaval - complete with festive magic, a trampoline and a dog who likes to bounce.
WPP has signed an affiliation agreement with Iranian digital marketing firm PPG, giving the advertising and comms giant and its clients access to the group's services in the country.
For almost half the country, the narrow victory for Brexit was a portent of doom but, while sterling has fallen to historically low rates - plunging to a 31-year low immediately after the result - predictions of immediate Armageddon now seem far-fetched.
FTI Consulting has hired 15 people - the CEO and staff of development and organisational consulting firm JSB - in its London office, significantly bolstering its employee engagement and change communication practice.
Michael Lee and David Gompel have been assigned larger roles.
Entries are now open for the 2017 PRWeek Global Awards, which will again honour transformative PR work on an international stage.
The agency will lead international communications for the 2018 Olympic and Paralympic Winter Games in PyeongChang.
Hudson Sandler has become an LLP that will offer a stake in the business to staff, after listed holding group Huntsworth sold its majority stake in the global corporate and financial agency.
The partnership will span ApotheCom's offices around the world, including those in the U.S., U.K., and Asia.
The longtime student of evidence-based marketing now becomes the teacher.
The new shop, based in Campbell, California, will be known as Lumina.
An initiative backed by Russia's President Vladimir Putin and Prime Minister Dmitry Medvedev will try to replicate the fruits of the country's work with Omnicom PR firm Ketchum between 2006 and 2014.
Incheon International Airport in South Korea has been helping foreign passengers experience South Korean culture, thanks to a virtual reality campaign promoting the airport by PR firm Plan Alliance and ad agency Nextround.
WPP has reported a five per cent rise in like-for-like revenue in its PR and public affairs arm in Q3, making it the company's strongest-performing division in the quarter.
Behind the brand: Will its films sell more whisky? Hopefully, but Johnnie Walker is most interested in telling good stories
Johnnie Walker's new Storyline content initiative is part of an attempt to "elevate our messaging to culture", according to the whisky's global brand chief - who also tells Sam Burne James that he hopes it helps put the brand in the same league as Apple, Nike and Dove.
Portland is planning to open its first office in Asia-Pacific in Singapore in the next few weeks, PRWeek has learned.
Four new superheroes whose lives have been touched by inflammatory bowel disease (IBD) are being launched today by global pharma firm Takeda, with the help of its PR agency Ketchum.
Charles Lankester, based in Hong Kong, will lead the new team as EVP.
Ee Rong Chong tapped to fill number two spot to accelerate agency integration.
London-based comms agency W has acquired House PR for an undisclosed sum, with House set to trade as a standalone business within the wider group.
Previously, Reinglass spent almost two decades producing and managing television programs for Oprah Winfrey and Harpo Studios.
Samsung appears to have taken action against YouTube users posting videos showcasing a mod in Grand Theft Auto V, in which bombs are replaced by exploding phones.
The holding company's overall business saw strong revenue growth in the U.K. at 16.4% and Latin America at 17.8%. Asia-Pacific reported a drop in revenue of 1.4%.
Crisis and tech communicators say the response of the South Korean conglomerate to the Galaxy Note 7 crisis was too slow to be effective.
The Paris-based holding company's revenue was up 7.6% in Europe, but down 0.4% in Asia-Pacific in the third quarter.
Publicis Groupe said the UK "has picked up sharply" after posting growth of 7 per cent in the country for the third quarter of the year.
At 4A's Strat Fest, Ken Muench offers the industry's strategists some tough love.
The holding company's North American revenue lagged behind other regions, increasing 1.7% to $2.3 billion in the quarter. U.K. revenue was up 5.2% to $347.9 million, other European revenue increased 2% to $590.7 million, and Asia-Pacific revenue jumped 8% to $418.9 million.
Food delivery service Deliveroo has appointed Havas PR UK as its retained consumer agency.
Former Bloomberg journalist Andrew Roberts has taken the top comms job at British fashion giant Burberry Group, PRWeek has learned.
The technology company and its subsidiary put out tenders for PR services in the region.
One of the football managers implicated in the newspaper sting which forced the resignation of England manager Sam Allardyce has been "ballsy" in his reaction to the newspaper's story, says a comms pro advising the club.
A mental health initiative was launched this week to provide young public affairs practitioners with initial access to professional support.
Samsung's decision to stop sales of its apparently flammable Galaxy Note 7, and warning to consumers that they should switch the phone off, may prove little more than an embarrassing blip, PRs suggest.
SMBs and video are top priorities for Instagram's COO.
Apple and Google have once again topped Interbrand's list of the 100 most powerful brands - while Facebook and Amazon have seen their value grow faster than any other brand.
Guinness World Records is seeking new PR agency support in Germany and MENA, which it described as two of its fastest growing regions.
PR leaders in North America are the most optimistic for increased agency profitability, although those in the Middle East are most hopeful for growth in the industry, according to the PRWeek and ICCO World PR Report 2016.
Bell Pottinger created propaganda videos in Iraq on behalf of the US Government in a contract worth more than half a billion dollars over several years, according to revelations unearthed by the Bureau of Investigative Journalism.
More than 100 universities have joined forces to produce a campaign called #WeAreInternational to welcome international students and promote the benefits of higher education.
Finsbury has announced a series of promotions across the business, the most senior of which is Yim Wong moving from principal to partner at the London office.
Global agency Ketchum has announced changes to its global influencer offering, including new partnerships and a database management tool.
Porta Communications has reported a dip in fee income in the first half of 2016, pointing to the negative impact of the EU referendum on its UK business.
The investment professionals' association ended its relationship of seven years with incumbent FleishmanHillard when it teamed up with Ogilvy PR. It began working with the WPP firm this month on the five-year, seven-figure account.
A study of the social media activity of the world's biggest pharmaceutical firms finds that Lilly is the most active, but two other companies achieve more than twice as much engagement with significantly fewer posts.
W has opened a full-service office in Amsterdam, in partnership with the Netherlands-based boutique consultancy roycomm.
He was most recently SVP and senior director in the firm's New York office.
Digital marketing and PR group Next 15 has continued its expansion spree with the acquisition of tech PR agency Pinnacle for £4.4m ($5.7m).
Weber Shandwick, MSLGroup, and John Doe previously worked on the two brands.
HP is ending its relationships with Omnicom-owned PR agencies FleishmanHillard and Porter Novelli, the latter after 28 years.
The veteran of ConAgra, Cigna, and State Farm most recently led communications at Cargill.
Yahoo's disclosure of a major 2014 attack by hackers looks at best odd and at worst "incredibly irresponsible" in the way it has been communicated, according to tech PR experts.
M&C Saatchi's PR agencies continued to outperform the business overall in the first half of 2016, as parent company CEO David Kershaw says he doesn't predict the EU Referendum to hit the business in the next two to three years.
Speaking at a Hill+Knowlton Strategies conference this morning (21 September), WPP boss Sir Martin Sorrell said that of the network's £57.8bn annual client media spend, its biggest investment was in Google, as search was more powerful than social.
Nick Hindle has been appointed global head of corporate comms by the dairy giant Arla Foods.
Confectionery giant Wrigley has issued a deft response to Donald Trump's son comparing refugees to poisoned Skittles, saying: "Skittles are candy. Refugees are people."
Chief influence strategist Erin Lanuti is leading the platform.
Mario is finally heading to your iPhone, but what is it that made the Italian plumber stand the test of time?
Purchase nets the group five PR firms covering 50 cities in India.
David Hunt has joined WE Communications as head of its operations in China, while Miranda Cai has moved from Fleishman to lead the company's Shanghai office as MD.
Global drinks giant Diageo has given its global corporate comms account to Teneo Blue Rubicon, the newly reshuffled London agency, after a lengthy search process.
MDC Partners has appointed Lotta Malm Hallqvist as its first managing director and chief marketing officer for Europe.