Latest

Nasdaq to acquire Marketwired

Nasdaq to acquire Marketwired

Nasdaq said Friday morning that the deal, subject to customary approvals, will make it a global leader in news release distribution.

Interpublic's CMG unit reports 6.5% revenue jump in Q4

Interpublic's CMG unit reports 6.5% revenue jump in Q4

The group contains Weber Shandwick and Golin, as well as other agencies such as Jack Morton and Octagon. Weber CEO Andy Polansky said the PR firms registered high-single-digit organic growth for the year and Q4.

MSLGroup EMEA chief Anders Kempe steps down but retains advisory role

Anders Kempe has left Publicis Groupe after nine years as president of EMEA for MSLGroup, with the firm's chief executive saying it was unrelated to the recent restructuring of Publicis.

US PR pros more 'polished and professionalised' than UK counterparts, says Golin's Matt Neale

US PR pros more 'polished and professionalised' than UK counterparts, says Golin's Matt Neale

PR professionals in the US are generally more "polished" and "professionalised" - and continue to work as executives at an older age than their UK counterparts - says Golin's Matt Neale, a Briton who now helps run the agency's New York office.

Publicis Q4 'better than expected' with full-year organic revenue up 1.5 per cent

Publicis Q4 'better than expected' with full-year organic revenue up 1.5 per cent

MSLGroup parent company Publicis saw organic revenue growth accelerate to 2.8 per cent in a "better than expected" fourth quarter of 2015, leaving organic growth across the full year at 1.5 per cent.

Jaguar Land Rover hires global PR head from The Brooklyn Brothers

Jaguar Land Rover hires global PR head from The Brooklyn Brothers

Jaguar Land Rover has recruited Laura Wood, partner at The Brooklyn Brothers, to be its first head of global PR, brand and partnerships.

IN-DEPTH

The Big Interview: Avian Media's CEO Nitin Mantri

The Big Interview: Avian Media's CEO Nitin Mantri

Recognised as one of India's top PR leaders, Nitin Mantri talks about how the country's comms scene has evolved, where it's still lagging behind and the potential still to come

Inside in-house: ThyssenKrupp's APAC head of communications talks local appeal and business knowhow

Inside in-house: ThyssenKrupp's APAC head of communications talks local appeal and business knowhow

Tino Fritsch, head of communications, Asia Pacific at ThyssenKrupp talks about his first 18 months in the role and why he believes management skills are essential for comms professionals

Country Case File: Gentle optimism for Japan's PR industry as economy begins slow recovery

Country Case File: Gentle optimism for Japan's PR industry as economy begins slow recovery

In the latest of PRWeek Asia's monthly country spotlights, we assess the economic outlook, the media landscape and the opportunities for PR in Japan

Deep Dive: Changing tactics to win the sports PR game

Deep Dive: Changing tactics to win the sports PR game

As the exorbitant amount of money invested in the Asian sports industry continues to soar, sports properties and brands are looking for the whole package when it comes to entering, activating and promoting their products. As such, PR agencies are having to throw out the old playbook and change their game plans to stay relevant

The Work

Case study: How Burger King took a bigger bite out of Japan

Case study: How Burger King took a bigger bite out of Japan

Brand went toe-to-toe with rival McDonald's and its Big Mac, with an innovative campaign that put its money where its mouth is

Case Study: AIA combines new technology and family values to connect with consumers

Case Study: AIA combines new technology and family values to connect with consumers

Insurance company creates hit digital campaign using social media and television to boost brand awareness

Case Study: How AGA showcased British cooking and its brand in China

Case Study: How AGA showcased British cooking and its brand in China

Brand won over new consumers in Chinese market with interactive strategy at leading food and drink event