The holding company's PR firms reported a fourth-quarter organic revenue drop of 6.9% on Tuesday morning.
Setting up a new office overseas can be prohibitively expensive but some agencies have gone down the alternative route of forming alliances with agencies in different markets. Alex Benady looks at the pros and cons of this approach
The Premier League has launched a new logo and visual identity that will go live before the start of next season. It will also say goodbye to title sponsor Barclays, and hello to a new agency to help reposition the league.
Brunswick maintained its position as the PR agency that offered comms support to the greatest number of M&A deals globally in 2015, both by value and volume of deals, new research suggests.
PRWeek UK talks to the British agencies taking on the world: Hudson Sandler opened up shop in Asia 12 months ago with a focus on delivering international comms for Russian corporates.
Hewlett Packard Enterprise has strongly disputed claims by an FT columnist that the software firm's comms chief Henry Gomez wrote a 'threatening' and 'aggressive' letter to her with suggestions about the newspaper's relationship with its advertisers, and has provided PRWeek with a copy of the letter.
Tino Fritsch, head of communications, Asia Pacific at ThyssenKrupp talks about his first 18 months in the role and why he believes management skills are essential for comms professionals
In the latest of PRWeek Asia's monthly country spotlights, we assess the economic outlook, the media landscape and the opportunities for PR in Japan
As the exorbitant amount of money invested in the Asian sports industry continues to soar, sports properties and brands are looking for the whole package when it comes to entering, activating and promoting their products. As such, PR agencies are having to throw out the old playbook and change their game plans to stay relevant
An entrepreneur who's always looking for the next challenge, Lou Hoffman talks about setting up his agency, the rise of Asia and what excites him about where the PR industry is heading
Brand went toe-to-toe with rival McDonald's and its Big Mac, with an innovative campaign that put its money where its mouth is
Insurance company creates hit digital campaign using social media and television to boost brand awareness
Brand won over new consumers in Chinese market with interactive strategy at leading food and drink event