Technology: The week in Technology

David Brown selects GyroHSR for global work

David Brown Gear Systems, a manufacturer of gearing products and services for a range of industries, has selected GyroHSR to handle its global PR and investor relations business. The firm will aim to position David Brown as a leader in emerging markets such as wind turbines, high-speed trains and solar plants. The decision follows rebranding of the company, also conducted by GyroHSR.

ISIWIS. the document management firm, has named Rostrum Communications as its retained agency of record across the Benelux region. Rostrum will focus on customer acquisition in the finance, insurance, real estate and legal sectors.

Project Metal has hired Judith Lewis as its new head of search. She arrives from digital agency I-Level and will focus on both natural and paid search strategies.

Sony Ericsson global corporate PR manager Simone Bresi-Ando is leaving the company to restart her agency business. Bresi-Ando has spent two and a half years at the handset maker, but will now focus on a range of consumerand brand-focused services. She has already begun working on 'I'm Possible', an event aimed at celebrating the achievements of women of colour in the UK and Europe.

Havas Media has named Neil Kleiner as the holding group's first UK head of social media. Kleiner will work across Havas agencies including Cake, MPG and Media Contact, and arrives from Interpublic Group shop Momentum.

The CIPR has launched a social media panel to guide policy, education and training, led by Staniforth MD Rob Brown. Other panel members include Diffusion MD Daljit Bhurji, Mark Borkowski and Asda corp comms head Dominic Burch.

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