Investors in People contract up for review

Investors in People UK, the government agency which runs the national standard for corporate best practice, is reviewing its PR account, currently held by Countrywide Porter Novelli.

Investors in People UK, the government agency which runs the

national standard for corporate best practice, is reviewing its PR

account, currently held by Countrywide Porter Novelli.



Investors in People has invited agencies to present their credentials

and will establish a shortlist after the tender deadline of 15 January.

Countrywide, which has held the account for over three years, expects to

repitch. The selected agency will be on a three-year contract and will

report to marketing manager Ian Luxford.



The agency’s brief is for all aspects of corporate PR, promoting the

Investors in People standard in the media, among the business community

and through events.



Luxford said: ’The Investors in People standard is a product that

appeals to everybody. The messages may be pitched at different levels:

line managers may have different questions on their minds from chief

executives.’



Investors in People awards its kitemark to organisations which can

demonstrate certain standards in areas including staff training,

internal communication and involving employees in achieving business

goals.



Companies apply for the standards and are assessed externally by a group

of employers known by Investors in People as its recognition panel. The

standard can be reviewed by the organisation’s assessors every three

years or on a more regular, 12 to 15 month cycle.



Before commenting please read our rules for commenting on articles.

If you see a comment you find offensive, you can flag it as inappropriate. In the top right-hand corner of an individual comment, you will see 'flag as inappropriate'. Clicking this prompts us to review the comment. For further information see our rules for commenting on articles.

comments powered by Disqus

Latest Articles

Analysis: Fishburn chiefs keep eyes on future despite mounting departures

Analysis: Fishburn chiefs keep eyes on future despite mounting departures

Fishburn's management have defended their reinvention of the 23-year-old agency amid industry mutterings, fed by a series of director-level departures, about the direction in which it is going.

Hit or Miss? EasyJet backs Shakespeare Day campaign with world record attempt

Hit or Miss? EasyJet backs Shakespeare Day campaign with world record attempt

EasyJet aimed to break the world record for the highest ever theatrical performance for Shakespeare's 450th birthday yesterday with the Reduced Shakespeare Company performing on a flight from Gatwick to Verona.

Top PRs to gather in Barcelona for inaugural PRWeek Global Congress

Top PRs to gather in Barcelona for inaugural PRWeek Global Congress

Senior executives from IBM, Nestlé, Vedanta, GE, Cargill, Philips and Allianz will be among the speakers at PRWeek's first Global Congress.

Max Clifford trial jury reconvenes with majority verdicts direction

Max Clifford trial jury reconvenes with majority verdicts direction

The jury in the trial of celebrity publicist Max Clifford on 11 charges of indecent assault has reconvened after being told by the judge yesterday afternoon that he will now accept majority verdicts.