PR EUROPE: AMSTERDAM - Cable TV work for Van Rossum

Het Weer Kanaal, the newly launched Dutch edition of The Weather Channel, has chosen Van Rossum and Partners to raise awareness and usage of the cable channel, available in 50 per cent of Dutch homes. The agency is responsible for media and public relations and public affairs. Consultant Harriet Messing said: ’A lot of people have the channel but don’t know how to use it. We need to educate people into its usage.’

Het Weer Kanaal, the newly launched Dutch edition of The Weather

Channel, has chosen Van Rossum and Partners to raise awareness and usage

of the cable channel, available in 50 per cent of Dutch homes. The

agency is responsible for media and public relations and public affairs.

Consultant Harriet Messing said: ’A lot of people have the channel but

don’t know how to use it. We need to educate people into its usage.’



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