GCI has appointed ex-Rowland Company board director Pippa Evans to the
new job of head of corporate and consumer with a brief to woo FMCG
Evans joined the Chelsea-based PR agency last week. She left Rowland
last year to have a baby.
As head of consumer public relations at Rowland, Evans worked on Procter
and Gamble, Mars, IBM, Pedigree Pet Foods and Smirnoff.
GCI managing director Adrian Wheeler is banking on Evans to attract
FMCG, household and women’s interest clients as part of the agency’s
three-year plan to double its size.
While the Grey-owned company’s healthcare division is growing fast,
Wheeler is also keen to beef up GCI’s hi-tech and financial divisions.
Existing clients in the new corporate communications category include
Procter and Gamble products Fairy and Lenor.
Evans’ husband, Tim Fordham-Moss, is an ex-GCI employee, having worked
on the Fairy and Lenor brands during his seven years at the agency.
He accepted a post at Shandwick Taiwan last year and the couple were
scheduled to go abroad. However the move did not work out and he now
works for the sports accreditation company Rushmans.
Commenting on her move, Evans said: ‘GCI’s membership of Grey gives it
potential introductions to major household names.’