BORDER LINES: HONG KONG - Telecoms giant hires Newell PR

Asian telecoms giant Hong Kong Telecom has hired IT specialist Newell Public Relations to promote its internet protocol solutions service. The service includes setting up business call centres and intranet networks.

Asian telecoms giant Hong Kong Telecom has hired IT specialist

Newell Public Relations to promote its internet protocol solutions

service. The service includes setting up business call centres and

intranet networks.



The company held discussions with two other Hong Kong-based agencies for

the year-long contract, which began this month. Newell’s brief is to

handle media relations for the division, which is being aggressively

marketed to offset Hong Kong Telecom’s predicted losses from the

deregulation of the local telecoms industry.



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