Celanese, a subsidiary of German chemicals giant Hoechst, is
seeking a PR agency to handle corporate and business-to-business PR as
it prepares for flotation. The company does not currently employ an
agency. The brief will initially focus on PR in Germany. Celanese is the
second largest company within the group after its pharmaceutical arm,
Hoechst Marion Roussel. The company has recently been expanding its
communications department in anticipation of its flotation. In July it
recruited Wilfried Sauer as head of European communications.