GNER in drive to raise awareness among new MPs

Great North Eastern Railways parent company Sea Containers Services has hired Westminster Strategy to promote the rail operator among new Labour MPs.

Great North Eastern Railways parent company Sea Containers Services

has hired Westminster Strategy to promote the rail operator among new

Labour MPs.



GNER operates the east coast line, which runs from King’s Cross through

the North East to Scotland. Following the general election there has

been an influx of new MPs in the constituencies through which the line

runs.



’We’re looking to ensure that MPs along that route are aware of the

improvements that we’re bringing to the intercity east coast,’ said

Steve Lawrence, group corporate communications manager at Sea

Containers.



The company already retains Westminster Strategy at a corporate level

for political consultancy and lobbying services. Lawrence reviewed Sea

Containers’ lobbying account earlier this year, when Charles Barker were

ousted in favour of Westminster Strategy.



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