PR EUROPE: LONDON - Guidelines for Russian airline

Russian airline Transaero has hired Middlesex-based agency Guidelines PR to handle its UK public relations. Formed in Moscow five years ago, the airline carried more than 1.5 million passengers last year and flies five weekly services between London Gatwick and Moscow via Riga. ’Our job is to help Transaero become accepted as a carrier equal to other European airlines that have been around for much longer,’ said Guidelines managing director Alan Gallop.

Russian airline Transaero has hired Middlesex-based agency

Guidelines PR to handle its UK public relations. Formed in Moscow five

years ago, the airline carried more than 1.5 million passengers last

year and flies five weekly services between London Gatwick and Moscow

via Riga. ’Our job is to help Transaero become accepted as a carrier

equal to other European airlines that have been around for much longer,’

said Guidelines managing director Alan Gallop.



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