BORDER LINES: PARIS - iMediation appoints in UK and Germany

Internet commerce software company iMediation has appointed Fink and Fuchs and Firefly Communications to launch the Paris-based company on the German, Swiss and UK markets. Work on the business-to-business accounts started last week. The agencies have been hired to operate press offices, promote the firm’s launch and to raise awareness of iMediation’s software product. Called iChannel, iMediation’s software package enables internet merchants to sell their goods through affiliates and resellers. iMediation uses Rumeur Publique for its PR in France.

Internet commerce software company iMediation has appointed Fink

and Fuchs and Firefly Communications to launch the Paris-based company

on the German, Swiss and UK markets. Work on the business-to-business

accounts started last week. The agencies have been hired to operate

press offices, promote the firm’s launch and to raise awareness of

iMediation’s software product. Called iChannel, iMediation’s software

package enables internet merchants to sell their goods through

affiliates and resellers. iMediation uses Rumeur Publique for its PR in

France.



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