Lewis leaves Slam to set up events agency

Tim Lewis, director and founder of Charles Barker’s youth marketing arm Slam, has left the agency to set up sponsorship and events specialist agency Synapse Communication.

Tim Lewis, director and founder of Charles Barker’s youth marketing

arm Slam, has left the agency to set up sponsorship and events

specialist agency Synapse Communication.



Lewis’ former number two Deirdre Murphy will replace him as head of the

five-strong Slam team. Account executive Greg Moore is also leaving Slam

to join Synapse Communication.



Lewis has negotiated with Charles Barker to take on a number of clients,

including the Starsky and Hutch nightclub and adult entertainment ’18

Awards’.



Murphy said she did not expect to make any immediate recruitment as

staff levels were boosted by the arrival of account manager Kevin

Redfern in December. Redfern joined from Richard Mulcaster and

Associates.



Murphy said that she wanted the youth focus of the division to broaden

to include lifestyle and entertainment. She cited Slam’s recent

appointment by BMG Interactive to promote the computer game ONE as an

example of the division’s expertise.



Lewis is currently on holiday and unavailable for comment. Agency chief

executive Tim Sutton said he was sorry to lose Lewis, who he said has an

entrepreneurial nature and wanted the opportunity to run his own

business.



Murphy joined Slam from Jackie Cooper a year ago with a remit to develop

new business. In the last year Slam has signed up Carlton Home

Entertainment, IBM’s reference software and property company Metropolis

Development.



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