ShareLink shortlist for press and consumer PR

No frills stockbroking service ShareLink has shortlisted two agencies to handle its consumer public relations and to run its press office, following the departure of its head of investor services Emma Kane.

No frills stockbroking service ShareLink has shortlisted two

agencies to handle its consumer public relations and to run its press

office, following the departure of its head of investor services Emma

Kane.



Kane, who ran Sharelink’s public relations, left to become executive

director at financial PR agency Basham and Coyle Partnership, taking her

assistant Alison Cashmore with her.



Dewe Rogerson, Citigate, Financial Dynamics, Brunswick and Shandwick

Consultants are all understood to have pitched for the work. A final

decision is expected at the end of September.



The pitch process began more than a month ago, in anticipation of Kane’s

departure.



ShareLink, which was taken over by US discount broker Charles Schwab in

1995, is looking for an agency to promote its services to investors in

the UK.



ShareLink marketing director Guy Knight said Schwab may also use the

chosen agency to promote its expansion in Europe and further afield.

Schwab opened offices in the Hong Kong and the Cayman Islands this year,

and may use the UK as a launching pad for further expansion.



ShareLink, founded in 1987, does not offer advice but takes orders for

transactions over the phone and by computer. It deals in UK and US

shares.



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