INTERNATIONAL: McCulloch takes charge of Shandwick’s China branch

BEIJING: Shandwick China has announced that Diana McCulloch will replace chief executive Charles Skeeles, who has resigned after two years in the job.

BEIJING: Shandwick China has announced that Diana McCulloch will

replace chief executive Charles Skeeles, who has resigned after two

years in the job.



Shandwick Asia has appointed Diana McCulloch to run its operations in

China as managing director. She joins from Scottish Trade International,

a joint venture between Scottish Enterprise and the Scottish Office to

increase Scottish exports, where she was its Hong Kong-based general

manager.



McCulloch has worked in the Asia-Pacific region for ten years, having

previously been employed by Saatchi and Saatchi in China.



Charles Lankester, chief executive of Shandwick Asia said: ’Charles left

at the end of May. It was a very amicable parting.’ He added: ’China is

a dynamic, challenging and unique market. Diane brings a proven set of

skills to our business.’ Lankester added that McCulloch has knowledge

across sectors such as consumer, technology and healthcare. She also has

good government contacts.



Skeeles is still in China but may return to the UK to pursue his

career.



It is understood that he will not join the UK operations of Shandwick if

he returns. Prior to moving to China Skeeles was a director at

Shandwick’s City office.



Shandwick has two offices in China, in Beijing and Shanghai, and employs

30 people across financial, technology and consumer sectors.



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