Regional Development Agency seeks PR head

The East of England Development Agency has become the first of the recently created Regional Development Agencies (RDAs) to seek a head of PR and communications.

The East of England Development Agency has become the first of the

recently created Regional Development Agencies (RDAs) to seek a head of

PR and communications.



The pounds 45,000 post covers all aspects of communications and will

report directly to Bill Samuel, chief executive of the East of England

agency.



Its responsibility is to keep PR and communication high on the agency’s

agenda and to develop and transmit the agency’s purpose to regional,

national and international media and other interested groups.



There are eight RDAs covering England, all of which are likely to

appoint similarly senior PR chiefs. The RDAs are in the process of being

formed: top management have for the most part been recruited, and the

agencies are now appointing people futher down the management

ladder.



RDAs came into being last year when the Regional Development Agency Bill

was given royal assent on 19 November. Their remit is to further

economic development and regeneration; to promote business efficiency,

investment and competitiveness; to boost employment; enhance training

and development, and to contribute to sustainable development in the

region and the UK.



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