Opinion: From our Readers - Lobbying on TV won't replace The X Factor

Why should The Guardian's political editor be so concerned about TV ratings? Yet Patrick Wintour warns lobby briefings should not be televised because they could produce 'the worst ratings possible' (News, 20 November).

I don't think anyone, even Peter Mandelson, is suggesting replacing EastEnders or The X Factor with briefings from Downing Street. They would presumably go out on the Parliamentary Channel, BBC News channel or Sky News.

Wintour's real concern, as with other lobby journalists, is to preserve the matey, incestuous club they share with politicians. At a time when openness is being demanded from everyone else, including the public affairs and consultancy industries, surely lobby journalists should reveal what they do to the television cameras.

- David Seymour, Op.Ed.Media, former political editor, Mirror Group.

Before commenting please read our rules for commenting on articles.

If you see a comment you find offensive, you can flag it as inappropriate. In the top right-hand corner of an individual comment, you will see 'flag as inappropriate'. Clicking this prompts us to review the comment. For further information see our rules for commenting on articles.

comments powered by Disqus

Latest Articles

Interpublic PR group claims double-digit growth in Q1 revenues

Interpublic PR group claims double-digit growth in Q1 revenues

Interpublic Group's PR agency unit saw double-digit revenue growth in the first quarter of 2014, according to Weber Shandwick CEO Andy Polansky.

Max Clifford trial jury sent home after fourth day of deliberations

Max Clifford trial jury sent home after fourth day of deliberations

The jury in the trial of celebrity publicist Max Clifford has been sent home to reconvene tomorrow for further deliberations about its verdicts on 11 charges of indecent assault.

Omnicom turns in 1.2 per cent growth in Q1 PR revenues

Ketchum parent group Omnicom has reported 1.2 per cent organic revenue growth at its PR division for the first quarter of 2014.

British Airways retains Grayling for Europe and Asia

British Airways retains Grayling for Europe and Asia

British Airways has reappointed Grayling as its retained PR agency for 39 European and Asia-Pacific markets following a competitive pitch.