The restructuring takes place on 4 January 2010. The new structure will be based around IPC's titles aimed at men, mass-market women and upmarket women.
It will result in a 'small number' of redundancies, according to a spokeswoman. The company begins a period of consultation with affected employees on 20 November.
CEO Evelyn Webster said: ‘By organising IPC by consumer audience, rather than by magazine frequency or subject area, we will create a more market-facing structure, which will also bring greater coherence to our operations.’
IPC Inspire will become the men’s division, including leisure pursuits, men’s lifestyle and music brands, headed by managing director Paul Williams.
IPC Connect will become the mass-market women’s division, comprising women’s weeklies, the goodtoknow network and the TV entertainment brands, headed by managing director Fiona Dent.
IPC Southbank, the upmarket women’s division, will continue to comprise the fashion, beauty and home interest brands, headed by managing director Jackie Newcombe.
The divisional names of IPC TX and IPC Ignite will disappear.