Pegasus wins brief to handle UK press for skincare brand Trilogy

Health and beauty specialist Pegasus PR has been appointed by New Zealand's skincare brand Trilogy to handle its UK trade and consumer press.

Pegasus: Trilogy win
Pegasus: Trilogy win

Pegasus will focus on growing the Trilogy brand in the UK by supporting trade activity and retail listings, as well as implementing a digital and consumer media relations campaign to raise brand awareness and drive product trial.

Leading the account is director Helen Yeardsley, who heads up the natural beauty and health division at Pegasus.

Helen Yeardsley will be supported by account director Sam Humphrey and senior account executive Simone Stevens. Pegasus will report into Trilogy international communications manager Undine Marshfield and UK sales manager Emily O'Leary.

 

 

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