NEWS: Affinity Consulting has been hired ...

Affinity Consulting has been hired by leading film, commercial and TV laboratory and post production house, the Soho Group. The agency won the account - which is thought to be worth around pounds 60,000 in fees - this month after a competitive pitch. Affinity will handle business-to- business PR, corporate positioning and international PR for the group, which recently did film processing work for Mel Gibson’s Braveheart.

Affinity Consulting has been hired by leading film, commercial and TV

laboratory and post production house, the Soho Group. The agency won the

account - which is thought to be worth around pounds 60,000 in fees -

this month after a competitive pitch. Affinity will handle business-to-

business PR, corporate positioning and international PR for the group,

which recently did film processing work for Mel Gibson’s Braveheart.



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