NEWS: Lansons boosts Save & Prosper

Fund manager Save and Prosper has hired Lansons Communications to ‘revitalise’ its PR in a communications programme believed to be worth pounds 100,000 in fees.

Fund manager Save and Prosper has hired Lansons Communications to

‘revitalise’ its PR in a communications programme believed to be worth

pounds 100,000 in fees.



The appointment, which was confirmed at the beginning of the month,

follows a competitive pitch.



Save and Prosper is one of the oldest fund managers in the UK and is

part of the blue-blooded City banking group Robert Fleming. The

appointment of an external PR consultant follows a re-organisation which

saw S&P’s external communications manager Vee Montebello switch to

internal communications.



Lansons already carries out a retail financial PR brief for another part

of the Fleming business, Fleming Investment Trust Management.



‘We haven’t had a PR agency before,’ said S&P press officer Alex

Billson. ‘We’ve appointed Lansons because we want to build on our past

successes but at the same time to revitalise our whole PR programme.’



Reporting direct to chief executive Peter Roney, Lansons will promote

Save and Prosper’s range of unit trusts, its credit card and the Direct

arm which markets financial products such as pensions over the

telephone.



‘We’re building their profile in the personal finance market,’ added

Lansons joint managing director Tony Langham.



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