Greenpeace to fill top media post

International environmental pressure group Greenpeace is looking for a media director - the organisation’s top PR post, which has been filled on a temporary basis for over a year.

International environmental pressure group Greenpeace is looking

for a media director - the organisation’s top PR post, which has been

filled on a temporary basis for over a year.



The post is based at Greenpeace’s London headquarters and reports to

executive director Peter Melchett. It oversees a five-strong team

covering all media relations. The post forms part of Greenpeace’s senior

management team, which also includes the marketing and campaigns

directors.



Press officer Mirella Von Lindenfels has been acting media director

since the previous incumbent Gerry Doyle left a year-and-a-half ago.



Melchett said: ’The main thrust of the job is to find ways of gaining

media coverage for our international campaigns. Very often we’re trying

to change the media agenda or setting new agendas. One of the jobs is to

get beyond the personality stuff the media is so fond of and beyond the

Government’s spin as well.’



He added that he expected internal as well as external applications for

the job.



Greenpeace campaigns on issues including forest preservation and genetic

modification of crops. It recently launched an initiative, the ’True

Food’ campaign, with the Food Writers Guild to encourage organic

farming.



Greenpeace is active in more than 40 countries and employs 1,200 staff

worldwide. It promotes non-violent direct action to protect nature.



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