Hill and Knowlton serves up Chinese business deals

Hill and Knowlton has announced a joint PR venture with the China International Business and Investment Consultant Corporation, a subsidiary of China’s foreign trade and economic ministry, set up to promote foreign business in China.

Hill and Knowlton has announced a joint PR venture with the China

International Business and Investment Consultant Corporation, a

subsidiary of China’s foreign trade and economic ministry, set up to

promote foreign business in China.



The alliance will allow H&K clients to forge officially approved links

with Chinese businesses and politicians, according to Howard Paster, the

agency’s chairman and chief executive officer.



’Working closely with China’s foreign trade ministry is essential to all

foreign businesses with operations in China,’ said Dian Terry, executive

vice-president and managing director for China.



The move is part of an expansion for H&K in China. In December 1997 the

firm opened its fourth office in the region in Guangzhou (formerly

Canton).



H&K already has offices in Beijing, Hong Kong and Shanghai. The Beijing

office is managing Guangzhou until someone is appointed to head it.



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