Atkins to join NWT’s corporate platform

Train operator North Western Trains has recruited Neil Atkins as director of corporate affairs.

Train operator North Western Trains has recruited Neil Atkins as

director of corporate affairs.



Atkins has joined the company from the Association of Train Operating

Companies (ATOC), where he was assistant director. He will report to MD

Peter Strachan.



Atkins replaces Ilona Morgan, who was corporate affairs director of

British Rail’s North West regional railways, before North Western Trains

won the franchise to operate in the area in March 1997. Morgan left the

company in December.



North Western Trains’ PR is handled in house by a three-man team

including Atkins. External agency support has not been ruled out, and

Atkins is looking to recruit more staff. He said he would considering

reviewing the company’s PR needs.



Citigate Westminster has a lobbying account with the company’s parent,

Great Western Holdings.



Atkins was commercial director of Gatwick Express before leaving in 1996

to join ATOC, following the privatisation of British Rail.



NWT has a turnover of pounds 300 million. It operates urban services in

Manchester and Liverpool and rural services in North Wales, Lancashire

and Cumbria.



The network extends from Carlisle to Holyhead, Birmingham International

and Sheffield.



The operating company will introduce new services in May this year

between Blackpool and London. In December NWT also commissioned a study

on the advantages of opening 26 new stations.



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