Galanti takes global role at The Body Shop

Marina Galanti, the former Benetton media relations chief, arrives in Littlehampton this week as head of communications at The Body Shop International.

Marina Galanti, the former Benetton media relations chief, arrives

in Littlehampton this week as head of communications at The Body Shop

International.



The new position, reporting to The Body Shop founder Anita Roddick, has

been created in a bid to co-ordinate the company’s global communications

activities.



On an estimated salary of pounds 100,000, Galanti will oversee an

international corporate communications team of 17, as well as marketing,

product PR, and the press office for Colourings, the Body Shop make-up

brand. The UK PR division of three will also come under her remit.



Galanti, an Italian who speaks fluent English and French, will have a

seat on the executive committee responsible for day-to-day business.



Adrian Hodges, head of corporate communications and previously the most

senior PR person in the company, will now report to Galanti.



Hodges and his team are waiting to hear what she has planned. Head of PR

Blair Palese said: ’We don’t know what the structure will be and whether

she will be involved more or have a free hand.’



Galanti has spent the past five years at the Benetton Group, which is

based in Treviso, near Venice. Overseeing a press office team, she

reported to PR chief Laura Pollini.



Over the past 12 months the company has been hit by departures from its

communications division, including UK head of PR John Grounds and

internal communications head James Harkness.



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