MEDIA: BRIEFS

Open University mag plan

Open University mag plan



The Open University is considering launching a magazine aimed at the two

million television viewers who tune into its programmes weekly. It is

understood that, if the project gets the thumbs up, it will be a general

interest title using information in the programmes, rather than a

specific call to enroll in courses.



Brass Tacks nails DIY title



Brass Tacks has won the contract to publish Homebonus, a 36-page glossy,

quarterly customer loyalty magazine for the W H Smith and Boots-owned

retail chain Do It All. The quarterly magazine will be distributed to

around one million Do It All shoppers as part of a wider loyalty

programme introduced by the company.



FT TV launches web site



Financial Times Television, a division of Pearson Television, has

launched a world wide web site for personal investors and business.

(http://www.ftvision.com/.)



NBC sets up financial service



NBC has launched Europe’s first live 24-hour business and financial news

television service. The channel, which went on air on 11 March, will be

included as part of the Sky Multi-Channel package in the UK.



FutureNet most read in UK



FutureNet, the web site of Future Publishing, logged its 200,000

registered user last week making it, according to Future, the most read

commercial web site in the UK. The Electronic Telegraph has 180,000

registered users.



FM licence awarded



The Radio Authority has awarded the new independent local radio FM

licence for Great Yarmouth and Lowestoft to East Coast Radio.



Insurer to sponsor Sport Live



Avon Insurance is to sponsor Mirror Group’s cable channel Live TV’s

daily Sport Live.



Correction



Company magazine was wrongly included in our report last week on teenage

magazines. Company has a median age of 24 and has not been involved in

any way with the proposed PPA code on editorial content.



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