MEDIA: What the Papers say; Lottery operator hit by its own three ball rule

It doesn’t come much worse than this. Camelot took a Tyson-esque battering over their ‘nightmare scenario’ announcement that lottery rules would be changed so that it was not obliged to pay out a full pounds 10 for punters with three winning numbers. A readership breakdown shows that they were badly hit where it hurts - D/E groups and the 25 to 34 age range.

It doesn’t come much worse than this. Camelot took a Tyson-esque

battering over their ‘nightmare scenario’ announcement that lottery

rules would be changed so that it was not obliged to pay out a full

pounds 10 for punters with three winning numbers. A readership breakdown

shows that they were badly hit where it hurts - D/E groups and the 25 to

34 age range.



Bookies William Hill were forthright in their condemnation of the

change, as were a host of opposition politicians. An astute punter wrote

to the Times pointing out the implication was that there was a ‘surplus’

most weeks when pounds 10 was paid out to three ball winners. Another

letter writer displayed a degree of ignorance: ‘since they may no longer

pay out for three numbers, I’m not prepared to lose my stake’ wrote Mrs

King in the Daily Star. Camelot, perhaps realising that they were into a

no-win situation, gave a muted response with a spokewoman saying it was

‘extremely unlikely to happen’.



Evaluation and analysis by Carma International. Cuttings supplied by

Standard Press Analysts.



‘What The Papers Say’ can also be found at: http://www.carma.com/carma.



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