It doesn’t come much worse than this. Camelot took a Tyson-esque
battering over their ‘nightmare scenario’ announcement that lottery
rules would be changed so that it was not obliged to pay out a full
pounds 10 for punters with three winning numbers. A readership breakdown
shows that they were badly hit where it hurts - D/E groups and the 25 to
34 age range.
Bookies William Hill were forthright in their condemnation of the
change, as were a host of opposition politicians. An astute punter wrote
to the Times pointing out the implication was that there was a ‘surplus’
most weeks when pounds 10 was paid out to three ball winners. Another
letter writer displayed a degree of ignorance: ‘since they may no longer
pay out for three numbers, I’m not prepared to lose my stake’ wrote Mrs
King in the Daily Star. Camelot, perhaps realising that they were into a
no-win situation, gave a muted response with a spokewoman saying it was
‘extremely unlikely to happen’.
Evaluation and analysis by Carma International. Cuttings supplied by
Standard Press Analysts.
‘What The Papers Say’ can also be found at: http://www.carma.com/carma.