NEWS: Travel and outdoor clothing brand Rohan Design has ...

Travel and outdoor clothing brand Rohan Design has turned to PR firm The Wright Partnership in a bid to broaden its appeal away from ‘ramblers, fishermen and followers of country pursuits’. The brand, now part of the C&J Clark footwear empire, this year celebrates 21 years of making clothes ‘designed solely with a purpose in mind’ rather than ‘a fashion statement’. Agency head Kevin Wright said Rohan had chosen TWP, best known for its work on Bandai UK’s toy range Power Rangers and the Gerry Anderson TV series Space Precinct, for its ‘fresh approach’.

Travel and outdoor clothing brand Rohan Design has turned to PR firm The

Wright Partnership in a bid to broaden its appeal away from ‘ramblers,

fishermen and followers of country pursuits’. The brand, now part of the

C&J Clark footwear empire, this year celebrates 21 years of making

clothes ‘designed solely with a purpose in mind’ rather than ‘a fashion

statement’. Agency head Kevin Wright said Rohan had chosen TWP, best

known for its work on Bandai UK’s toy range Power Rangers and the Gerry

Anderson TV series Space Precinct, for its ‘fresh approach’.



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