Diary: Spiced ham creates a new PR twist in pig tale

Pigmania, the customised clay-pig maker, is on the lookout for a PR agency. Owner John Brett realised he could use some media assistance after his piggified David Beckham and Posh Spice (above) - commissioned by Posh’s mum - found its way into the Sun over Christmas.

Pigmania, the customised clay-pig maker, is on the lookout for a PR

agency. Owner John Brett realised he could use some media assistance

after his piggified David Beckham and Posh Spice (above) - commissioned

by Posh’s mum - found its way into the Sun over Christmas.



In a twist that reeks of divine interference, his prayers were almost

answered when, completely by chance, Antony Newton, account executive at

Countrywide Porter Novelli, popped into the Pigmania shop in Hereford

for a couple of pigs and a chat.



’I was in there for an hour thinking ’I ought to be charging him a

consultancy fee’,’ said Newton, ever the professional.



’I was about to visit Germany and asked if he had any German-type

pigs.



All he had was Adolf Hitler which started us talking about a dictator

range - perhaps Saddam Hussein with a complimentary hammer so you could

destroy him in one blow,’ added Newton, hitting his creative stride.



Regrettably, Newton wasn’t able to take on the account himself. He said:

’It wouldn’t quite fit in with the clients we work with. One of them is

Danish bacon.’



Have you registered with us yet?

Register now to enjoy more articles and free email bulletins

Register
Already registered?
Sign in

Would you like to post a comment?

Please Sign in or register.