US investment bank Morgan Stanley Group (Europe) has appointed APCO
to handle its public affairs in the UK and Brussels after a three-way
pitch against incumbent GPC and Politics International.
Morgan Stanley became the first US investment bank to top the UK mergers
and acquisitions table this year. It handled mergers and acquisitions
for companies worth a total of pounds 19 billion last year, according to
Acquisitions Monthly magazine. The company employs 47,000 people
worldwide, of which 3,000 work in the UK.
APCO associate director Simon Crine said: ’The account is about giving
them intelligence and analysis on UK economic policy.’
The economic policy issues APCO will monitor include the Financial
Services and Markets Bill - which is currently on its way through
Parliament and will determine the powers of the Financial Services
Authority - plus competition policy, e-commerce, tax and consumer
The agency will report to Morgan Stanley’s government coverage head
Alastair Ballantyne, who oversees the company’s public affairs in the
Ballantyne is based at the bank’s European headquarters in Canary
Morgan Stanley runs credit card accounts outside this country, but its
UK business focuses on traditional investment banking areas such as
corporate finance, mergers and acquisitions, asset management, private
wealth management, foreign exchange and trading.