Diary: Worcester PRO told to stage VIP event ASAP and on the QT for PM

While Tony Blair’s senior spin doctor Alistair Campbell is almost as famous as his boss it seems that less prominent PR experts are responsible for the real work which goes into presenting the Government’s media image.

While Tony Blair’s senior spin doctor Alistair Campbell is almost

as famous as his boss it seems that less prominent PR experts are

responsible for the real work which goes into presenting the

Government’s media image.



Before jetting off for his working holiday in Tuscany, Blair launched

his much criticised ’annual report.’ On the afternoon of the report’s

release Blair travelled to Worcester to meet and greet his

’shareholders’.



Kevin Galloway, PR manager at Worcestershire County Council was charged

with setting-up a media centre for the visit.



Galloway tells me that preparations were made at the last minute. ’If

your boss asked you to set up a media centre in a building you’ve never

seen before, produce displays for an event so secret you can’t be told

who the guest is and then be told you’ve got 24 hours to do it in then

I’m sure, like me, your response would be too strong to print,’ he

says.



However, Galloway and information officer Joanne Perks performed

miracles and transformed Worcester’s historic Guildhall for their

’surprise’ guest.



Galloway tells me that things went well and that Blair, doing his best

Terminator impression, promised ’I’ll be back’.



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