NEWS: Citigate is hot favourite for AEA privatisation

Citigate is tipped to land the estimated pounds 250,000 PR contract to handle the privatisation of AEA Technology, the state-owned science and technology services company.

Citigate is tipped to land the estimated pounds 250,000 PR contract to

handle the privatisation of AEA Technology, the state-owned science and

technology services company.



The agency faced a final shoot-out against Ludgate Communications and

Cardew and Co last week for the account to handle what is likely to be

the Government’s last privatisation before the general election. It is

understood the public relations programme will last from four to six

months.



Citigate is expected to target a range of audiences from business-to

business to potential retail investors while the Government decides

whether to opt for a trade sale or flotation.



The agency has handled several UK privatisations over the last year

including Scottish Electricity and Belfast International Airport.



Have you registered with us yet?

Register now to enjoy more articles and free email bulletins

Register
Already registered?
Sign in

Would you like to post a comment?

Please Sign in or register.