MEDIA: BBC targets boys market

BBC Worldwide is launching a title for boys aged seven to 11. FBX will launch on 17 February, and will be published every four weeks. The first issue contains competitions, and information on dinosaurs and UFOs. It is edited by Jason Loborik has been working across BBC titles including Teletubbies and Playdays for the last four years

BBC Worldwide is launching a title for boys aged seven to 11. FBX

will launch on 17 February, and will be published every four weeks. The

first issue contains competitions, and information on dinosaurs and

UFOs. It is edited by Jason Loborik has been working across BBC titles

including Teletubbies and Playdays for the last four years



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