What The Papers Say: Cautious optimism over stock market wobble

’Stock market investment is about time - not timing’ said Virgin’s Gordon Maw in the Express on 4 September. This was the leading message in the UK press as stock prices yo-yo. The majority of financial advice in the press told investors not to panic, to sit tight on investments and to look for long-term gains rather than trying to call the market.

’Stock market investment is about time - not timing’ said Virgin’s

Gordon Maw in the Express on 4 September. This was the leading message

in the UK press as stock prices yo-yo. The majority of financial advice

in the press told investors not to panic, to sit tight on investments

and to look for long-term gains rather than trying to call the

market.



Nearly a quarter of the relevant articles predicted an imminent bear

market. More recommended bonds, and especially gilts, as a safer haven

for private investors than equities. Conversely, a significant bullish

minority saw a good opportunity to buy quality stocks at bargain prices

and spoke of the recent volatility as a mere correction or even just a

’blip’.



Most newspapers gave sensible, advice, although proactive PR by the

financial companies to prevent investors bailing out were obviously

behind many of the ’expert opinions’ quoted. ’Keep your nerve and wait

for the good times to return’ said the Daily Mail (2 September), and

most other papers advised investors to do the same.



Evaluation and analysis by CARMA Intenational. Cuttings supplied by the

Broadcast Monitoring Company. ’What The Papers Say’ can be found at:

www.carma.com.



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