Brunswick beats two to Invensys contract

The UK’s largest electronics and engineering group Invensys - created through the recent pounds 11 billion merger of BTR and Siebe - has appointed Brunswick to handle its UK financial PR. The contract was won after a three-way pitch against College Hill and Gavin Anderson.

The UK’s largest electronics and engineering group Invensys -

created through the recent pounds 11 billion merger of BTR and Siebe -

has appointed Brunswick to handle its UK financial PR. The contract was

won after a three-way pitch against College Hill and Gavin Anderson.



’Brunswick’s remit currently covers UK media relations with the business

press, targeting our key customers in the investment community,’ said

Barry Francis, senior vice-president and corporate communications

director at Invensys.



He said UK investor and analyst relations would continue to be handled

in-house.



Brunswick was BTR’s financial agency for six years. College Hill had

been Siebe’s financial PR agency for the past 18 months, covering the

merger with BTR and Siebe’s acquisitions of fellow engineering

businesses APV and Eurotherm.



The new contract will be headed by Brunswick director Simon Holberton,

who recently worked for Gucci in its merger talks with

Pinault-Printemps-Redoute.



BTR and Siebe rebranded as Invensys in March. Former chairman of Siebe,

Lord Marshall, and CEO Allen Yurko now hold the same roles within

Invensys.



Earlier this week, Invensys announced that it is to cut 5,000 jobs as

part of its plan to make annual savings of pounds 300 million. Further

job losses are expected as more efficient production processes are

introduced.



- Brunswick has promoted five associate partners to become full partners

and board members. They are: Tim Payne, Jonathan Glass, Ewen Balfour,

Kathy Hannaford and New York-based Tom Smellie. The promotions bring

Brunswick’s board to 24. The agency employs over 200 staff in total.



Have you registered with us yet?

Register now to enjoy more articles and free email bulletins

Register
Already registered?
Sign in

Would you like to post a comment?

Please Sign in or register.