Former Travel Weekly editor Sarah Longbottom joins travel specialist Rooster PR

The former editor of Travel Weekly has joined travel specialist Rooster PR.

Newly appointed: Sarah Longbottom
Newly appointed: Sarah Longbottom

Sarah Longbottom has joined Rooster as an account director. She has spent the last year as head of PR for MSC Cruises, and prior to that was editor of travel trade publication Travel Weekly.

She has also been editor of TTG Middle East and North Africa for seven years.

Longbottom said: ‘Public relations is a vital lifeline for the travel industry, especially in these times of economic pressure and consolidation. It is an exciting challenge to be working with Rooster at a time when the potential for further growth is significant.’

Rooster’s clients include the Las Vegas Convention & Visitors Authority, the Bermuda Department of Tourism, Malaysia Airlines and Cheapflights.co.uk.

Before commenting please read our rules for commenting on articles.

If you see a comment you find offensive, you can flag it as inappropriate. In the top right-hand corner of an individual comment, you will see 'flag as inappropriate'. Clicking this prompts us to review the comment. For further information see our rules for commenting on articles.

comments powered by Disqus

Latest Articles

Max Clifford trial jury to reconvene tomorrow after majority verdicts direction

Max Clifford trial jury to reconvene tomorrow after majority verdicts direction

The jury in the trial of celebrity publicist Max Clifford on 11 charges of indecent assault has been sent home for the day after being told by the judge earlier this afternoon that he will now accept majority verdicts.

Labour "fooling themselves" over plans to combat attacks on Miliband

Labour "fooling themselves" over plans to combat attacks on Miliband

Conservative-leaning public affairs experts have questioned the value of Labour's adoption of US-style campaigning tactics in the wake of the opposition hiring election strategist David Axelrod.

PLMR appoints Professor Tim Morris as non-executive director

The vet who helped establish the British Horseracing Authority's anti-doping and animal welfare programme has joined PLMR as a non-executive director.