APCO Associates takes stake in IEC Strategies

APCO Associates has bought a minority stake in emerging markets PR specialist IEC Strategies to strengthen its activity in Africa, the former Soviet Union and Latin America.

APCO Associates has bought a minority stake in emerging markets PR

specialist IEC Strategies to strengthen its activity in Africa, the

former Soviet Union and Latin America.



IEC was established in August by Kirby Jones, former chairman of

government and emerging markets practice at Burson-Marsteller.



Jones said: ’APCO has a recognised record of involvement in emerging

markets and this partnership gives us access to their network.’



IEC is based in Washington DC but sends specialist project teams to

markets when they are needed. It works on public education and awareness

campaigns for governments.



The alliance with IEC is the latest in a series of partnerships forged

by APCO. In 1997 the company allied itself with Central Europe

Consultants, announced an alliance with Consultec, a consultancy firm

associated with the Chinese trade and economic ministry, and in August

APCO bought Hong Kong lobbying firm Warren Williams International and

agreed an exclusive partnership with Batey Burn, a government relations

agency based on the Chinese mainland.



Have you registered with us yet?

Register now to enjoy more articles and free email bulletins

Register
Already registered?
Sign in

Would you like to post a comment?

Please Sign in or register.