Facebook more popular than Twitter among young people

Facebook is used by 60 per cent more young people than rival Twitter, according to nfpSynergy's latest Youth Engagement monitor.

Popularity contest: Facebook and Twitter
Popularity contest: Facebook and Twitter

The social networking site is used by 72 per cent of all 11-15 year olds compared with only 28 per cent for its nearest rival Bebo, 25 per cent for MySpace and only 12 per cent for Twitter.

Interestingly, Facebook was even more popular among the older part of the group, with 80 per cent of 17-25 year olds using it, and 83 per cent of those who are currently at, or who have already been to university.

Five out of six young people use at least one social networking site. Participants who said they were involved with charities, were also 10 per cent more likely to use social networking sites.

The results are from the latest bi-annual Youth Engagement Monitor from nfpSynergy, which tracks a representative sample of over 1000 11-15 year olds throughout mainland Britain.

NfpSynergy researcher Jonathan Baker said: ‘Social networking gives charities a cheap and highly personal way to engage with potential young campaigners and donors via their own chosen online social milieu. Although social networking is almost universal amongst the young now, it will be for everyone soon’.

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