PR EUROPE: ATHENS: Publicom/H&K lights up with West

Publicom/Hill and Knowlton has won a pitch against ten other consultancies to promote the Reemtsa-owned cigarette brand West. Work involves promoting Reemtsa’s sponsorship of McLaren Formula 1 in Greece and a competition where winners will go on simulated space flights at Russia’s cosmonaut training centre. Jim Donaldson, managing director of Hill and Knowlton, said the projects would continue for some time.

Publicom/Hill and Knowlton has won a pitch against ten other

consultancies to promote the Reemtsa-owned cigarette brand West. Work

involves promoting Reemtsa’s sponsorship of McLaren Formula 1 in Greece

and a competition where winners will go on simulated space flights at

Russia’s cosmonaut training centre. Jim Donaldson, managing director of

Hill and Knowlton, said the projects would continue for some time.



Have you registered with us yet?

Register now to enjoy more articles and free email bulletins

Register
Already registered?
Sign in

Would you like to post a comment?

Please Sign in or register.