T-shirts bear fruit for Stephanie Churchill

Stephanie Churchill PR is working on a pounds 60,000-fee media relations campaign to update the image of the world’s largest T-shirt manufacturer - Fruit of the Loom. The PR campaign focuses on Fruit of the Loom’s five new T-shirt styles and supports a new pan-European advertising drive which uses the strapline ’relax in style’. The agency has also been appointed to handle press and PR for the surf and snowboard-wear manufacturer O’Neill.

Stephanie Churchill PR is working on a pounds 60,000-fee media

relations campaign to update the image of the world’s largest T-shirt

manufacturer - Fruit of the Loom. The PR campaign focuses on Fruit of

the Loom’s five new T-shirt styles and supports a new pan-European

advertising drive which uses the strapline ’relax in style’. The agency

has also been appointed to handle press and PR for the surf and

snowboard-wear manufacturer O’Neill.



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