STOP PRESS: Holmes is where Boots’ marketing heart is

Boots the Chemist has appointed Richard Holmes to the new position of head of marketing. His responsibilities include PR and customer services, which was previously overseen by David Kneale, the former head of merchandising and marketing. Kneale is now managing director of international retailing.

Boots the Chemist has appointed Richard Holmes to the new position

of head of marketing. His responsibilities include PR and customer

services, which was previously overseen by David Kneale, the former head

of merchandising and marketing. Kneale is now managing director of

international retailing.



Sheila Patterson, director of PR and customer services will report to

Holmes.



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