Intel seeks to fill corporate PR hole left by Callaghan

Intel, the computer chip manufacturer, is seeking a corporate PR programmes manager to be based at its European headquarters in Munich.

Intel, the computer chip manufacturer, is seeking a corporate PR

programmes manager to be based at its European headquarters in

Munich.



The position was previously held by Damien Callaghan who has moved to

Intel’s European marketing team.



The job involves overseeing Intel’s PR programmes across 18 European and

Middle East countries. Callaghan reported to Dianne Armer, Intel’s

director of PR who is also based in Munich.



Intel’s PR is undertaken on a project basis by a combination of in-house

teams and various agencies. Callaghan was responsible for outlining PR

strategies which were then implemented by local offices. Intel is

attempting to introduce a more consumer-focused approach to its PR

across Europe.



Intel’s PR in the UK is run by Gail Hall, who heads a team of four also

reporting to Armer. Agencies used by Intel have included DPA and

Paragon.



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