Shandwick seeking to buy lobbying agency

Shandwick is seeking to buy a public affairs agency as part of its UK expansion plans since its acquisition by Interpublic last year. The firm has not acquired another agency since 1990.

Shandwick is seeking to buy a public affairs agency as part of its

UK expansion plans since its acquisition by Interpublic last year. The

firm has not acquired another agency since 1990.



Shandwick is in the market to acquire either a small independent

lobbying agency or an owned agency, which would then be merged with

Shandwick’s existing public affairs arm.



Shandwick public affairs chief executive, Colin Byrne, said: ’We are

looking to boost the rate of growth through an acquisition strategy and

public affairs is an early candidate for that.’



He added that he is also recruiting a third director to strengthen his

public affairs team of 16. The Corporation of London, Lever Brothers,

the Bar Council, Welsh utility Hyder, the Meat and Livestock Commission

and Volvo are all clients on its books.



The last acquisition Shandwick made was over eight years ago, when it

bought Belfast-based Causeway Communications, now called Shandwick

Northern Ireland.



Since then, it has concentrated on consolidating the Shandwick brand

name over its existing businesses, many of which it bought during its

1980s spending spree. But Shandwick’s acquisition by Interpublic is

expected to herald a new buying strategy in target growth areas.



Have you registered with us yet?

Register now to enjoy more articles and free email bulletins

Register
Already registered?
Sign in

Would you like to post a comment?

Please Sign in or register.