INTERNATIONAL: Former Mitterrand adviser lands Air France role

PARIS: State-owned French airline Air France has appointed Francois Brousse, a former press secretary to Socialist president Francois Mitterrand, as its new director of communications.

PARIS: State-owned French airline Air France has appointed Francois

Brousse, a former press secretary to Socialist president Francois

Mitterrand, as its new director of communications.



Brousse, 48, took up his post earlier this month and reports directly to

Air France chairman Jean-Cyril Spinetta, for whom he has worked since

Spinetta’s appointment last year. His responsibilities are worldwide and

cover external communications, internal communications and publicity and

promotions.



Public affairs and government relations are handled separately, by

departmental director Jean-Louis Pinson.



Forthcoming issues on Brousse’s communications agenda will include Air

France’s partial privatisation later this year when 20 per cent of

shares will be opened to the public.



He will also focus on the opening of a fifth terminal at the company’s

hub, Charles de Gaulle airport in Paris, in April 1999; the recent

bilateral agreement between the French and US Governments which opens

the way for links with US airline companies and a potential 40 per cent

increase in Air France’s traffic across the North Atlantic; and the

opening of a fourth runway at Charles de Gaulle in the year 2000.



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