Napier University course loses IPR accreditation

The IPR has struck a university off its list of approved courses for the first time in the institute’s history.

The IPR has struck a university off its list of approved courses

for the first time in the institute’s history.



Accreditation has been withdrawn from the BA Communications course at

Napier University in Edinburgh after course leaders failed to comply

with the IPR’s approval criteria. The four-year course, which includes a

PR module, was removed from the accredited list as there are currently

no full-time, professionally-qualified IPR members on the teaching

staff.



IPR leaders have been corresponding with Napier since last November in

an attempt to rectify the situation but claim that each letter went

unanswered.



IPR director-general Colin Farrington said: ’It was not a decision that

was taken lightly. The IPR is in the business of raising educational

standards in the PR industry and we do have strict endorsement

criteria.’



A spokesman for Napier University said they are currently advertising

for a new course lecturer and IPR member and are in negotiations with

the IPR with a view to reinstating accreditation by the next academic

year.



Leader, p8.



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