College Hill scoops Darwin campaign brief with British Council

College Hill has won a brief with the British Council to promote its Darwin Now campaign

Darwin finch: Galapagos species
Darwin finch: Galapagos species

The agency's Life Sciences team, led by managing partner Sue Charles, won the account via a competitive pitch.

College Hill will work with the Darwin Now team to promote its 2009 campaign that coincides with the bicentenary of Darwin's birth and the 150th anniversary of the publication of his seminal work ‘On the Origin of Species'.

The campaign will include outreach work and exhibitions in schools and further education colleges, a wide-ranging media relations brief and conference support, as well as an interactive website with supporting workshops.

The campaign is expected to run in up to 50 countries worldwide and will include a three day international conference to be held in Alexandria, Egypt in November.

College Hill's Charles said: ‘Darwin's work is central to modern day life sciences. We were delighted to be chosen by the British Council to support them on this broad programme which we shall be rolling out internationally.'

 

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